Thursday, January 7, 2010

Is there "Truth" in Numbers

Scott Stratton a.k.a. @unmarketing wrote a blog "Saran Wrap Series ~ My Transparency On Twitter." It's about automating your Twitter account. It really caught my interest because for some time I had been vacillating about whether or not I should start automating my Twitter account to "beef up my numbers."

For some reason credibility comes along with tens of thousands of followers. As much as I would love to see my "reach" grow swiftly and in record numbers, I just couldn't bring myself to do it. The beauty of Twitter is the sincerity of its users and the ability to really connect with people I otherwise would never have met. Managing my Twitter account is no different than the way I conduct business or the way I make friends IRL. It's all personal. It all has purpose and meaning. In doing so, Twitter has changed my life in so many ways. Opportunity has come tweeting more than once. Had there only been spammers & porn stars in my tweet stream I might have missed some of the remarkable people that have come into my life.

Twitter has taken me around the world, virtually and IRL. Somehow that far outweighs "beefing up my numbers."

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